When York College of Pennsylvania adopted a new brand platform, they asked us to redesign their admissions materials to reinforce their brand story. Beginning with a new viewbook to set the tone, we redesigned a series of pieces targeted to high school Sophomore, Junior, and Senior prospects.
Award Winner x7!
Winners have been announced in the 36th Annual Educational Advertising Awards competitions, sponsored by Higher Education Marketing Report. Entries were received from over 2,000 colleges, universities and secondary schools in all fifty states and several foreign countries.
Our work has received the following awards:
Gold
Breakthrough
Winter 2020 issue
Johns Hopkins Medicine Center for Innovative Medicine
Silver
York College Magazine
Fall 2020 issue
York College of Pennsylvania
Silver
York College viewbook
York College of Pennsylvania
Bronze
Bloom magazine
Fall 2020 issue
The Bryn Mawr School
Bronze
Nursing For/um magazine
Fall 2020 issue
University of Maryland School of Nursing
Merit
Carlson School of Management magazine
Spring 2020 issue
University of Minnesota Carlson School of Management
Merit
Pathways Magazine
Fall 2020 issue
Howard County Community College
Johns Hopkins Leap Magazine
The winter 2021 issue of Leap Magazine for Johns Hopkins Medicine Division of Rheumatology features “Out of the Darkness of a Pandemic: Flashes of Insight:” a therapeutic discovery that may help patients with severe inflammatory complications of Covid-19. Other stories include the long-haul recovery of some lyme disease patients, a new culprit in Sjogren’s Syndrome, and an examination of why Sjogren’s is more common in women than men. Cover story illustration by Brian Stauffer.
CASE Award Winners!
Skelton Sprouls is honored to be the recipient of two silver CASE Awards: one for the redesign of the University of Minnesota Carlson School of Management alumni magazine; the other for the design of the University of Maryland School of Nursing recruitment package.
Carlson School of Management magazine, Spring 2020
University of Minnesota
Silver - Pride of CASE V Award
Entry-into-practice Recruitment Package
University of Maryland School of Nursing
Silver - CASE District II Accolades Awards
Looking For A Sign in 2021
Heading into 2021, we’ve created an astrological guide using the world’s four primary elements—Fire, Earth, Air, and Water—to revisit the 12 signs of the zodiac and the traits common to each.
Produced in collaboration with Mt. Royal Printing, this booklet employs multiple printing effects — varnishing, reticulation, and varied paper stocks and colors, all of which enhance the content and visual experience.
Bloom - Bryn Mawr Admissions Magazine
We recently completed another issue of Bloom, Bryn Mawr’s admissions magazine. It’s a fun, interactive publication, geared to kids, that provides a fresh look at the school’s current students, programs and activities.
The cover story, All in a Day, follows a senior hour-by-hour through her day. Other stories include What’s in Your Backpack, Pop Quiz, Spot the 10 Differences, a Corner of Campus coloring page, and Speak Your Mind. Also included in this issue is Dear Daisy where Lower School student questions are answered by Upper School students.
University of Baltimore Magazine
The University of Baltimore Magazine for Fall 2020 features interviews with members of the UB community, sharing their takes on this extraordinary time. Reflections on how the pandemic has changed our lives are shown literally, in photos shot through reflective glass, and editorially through conversations. The story is followed by a piece on how online learning has become the prime solution to higher education’s dilemma during campus shutdowns. Cover story photography by Christopher Myers.
York College of Pennsylvania Alumni Magazine
The Fall 2020 issue of York College Magazine contains two features: “Model Teacher: Art in the Classroom” and “Learning From Crisis: How the Coronavirus Pandemic Has Changed the Way We Do Business.” In the former, the cover story, a steel teaching sculpture has been installed on the York campus in memory of an engineering student. The latter story is written by Dr. Nick Delener, Interim Dean of the Graham School of Business, who provides strategic recommendations for businesses, remarking that leadership, imagination, and execution will be of great importance in navigating life after the pandemic.
Johns Hopkins Medicine Breakthrough Journal
The winter 2020 issue of Johns Hopkins Medicine’s research journal, Breakthrough, features The Human Aging Project, an exciting new collaboration making Johns Hopkins the global epicenter for healthy aging. Other articles discuss how our cells age, provide counsel on the safety of in-person jury trials during a pandemic, and reveal how tapping into a new registry of patient data can change the way we think about – and treat – COVID-19.
Read the new issue on the CIM website.
Redesign: “Pathways,” Howard Community College Magazine
To mark fifty years since the opening of Howard Community College in Maryland, the school chose Skelton Sprouls to redesign their alumni magazine. Working closely with the Office of Public Relations and Marketing, we recommended a drastic restructuring of the magazine’s content. We organized sections ranging from general news to sports to community service, and introduced a distinct feature well for longer stories.